Clear Choice Workshop
Build the sales narrative that turns buyer interest into action.
A free 90-minute live workshop to help founders, consultants, and B2B companies turn buyer interest into action.
FREE. LIVE.
Held once monthly.
Join the Workshop Waitlist
Buyers seem interested.
But they don't move forward.
They ask for more information.
They want to think about it.
They need to talk to their team.
And momentum stalls.
Often the problem is not your product or service.
It is the sales narrative around what you are offering.
The Clear Choice Workshop shows you where the story is breaking.
In this live workshop, you will learn how to use the Clear Choice Chain to identify where your sales narrative is breaking.
You'll see what needs to change so buyers can understand your value, feel the urgency, and choose you over the alternatives.
This is not about adding more content.
It's about building a clear story that buyers can understand, repeat, and act on.
What you'll learn
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Why buyers stall after good conversations
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Why explaining what you do is not the same as building a sales narrative
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The six links of the Clear Choice Chain
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How to identify the weakest link in your current story
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How to make your narrative easier to understand, believe, prove, act on, choose, and defend
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What to fix first before scaling sales, content, outreach, or your website
The Clear Choice Chain
The Clear Choice Chain identifies the 6 critical moments where buyer momentum breaks.
1 - Understand
Do buyers quickly understand what you do and who it is for?
2 - Believe
Do they trust the claim you are making?
3 - Prove
Is there enough evidence to reduce perceived risk?
4 - Act
Do they understand why action matters now?
5 - Choose
Do they know why you instead of the alternatives?
6 - Defend
Can they justify the choice when you are not in the room?
The workshop walks you through the Chain so you can identify where your current sales narrative is weakest.
Who this workshop is for
This workshop is for:
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Founders
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Consultants
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Experts
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Advisors
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Small B2B companies
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Teams with a valuable offer that is hard to explain
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Businesses getting interest, but not enough buyer action
If your buyers are interested, but they are not moving forward with urgency, this workshop will help you.
Workshop details
Format: Live online workshop
Length: 90 minutes
Cost: Free
Cadence: Held once monthly
Next date: Sent to the waitlist when scheduled
Once the next live date is scheduled, you will receive the registration details.
What you'll leave with
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A clear understanding of where your sales narrative may be breaking
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A practical way to think about buyer hesitation
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The Clear Choice Chain framework
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A starting point for improving your pitch, homepage, deck, or offer story
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A clear next step if your narrative needs deeper work
Marc C. Angelos
Strategic Advisor
Marc is a strategic advisor and former Wall Street sales professional with 3 decades of experience selling complex value in high-stakes, B2B environments.
He helps founders, experts, and B2B companies build sales narratives buyers can understand, repeat, and act on.
